Benevolence became a brand. It was marketable. It sold. It increased one’s cultural stock value.
It’s a philanthropy fairy-tale, right down to the Oprah-approved uniforms and cheerful bathroom accessories. Wearing a shiny pink gown and a $40 million smile, Oprah Winfrey opened her new private boarding school for girls in South Africa on January 2.
The Pastor’s Wife
I used to frequent this shiny new Church of the Jumbotron. You may know the type, one of those fastest growing churches in the United States, with sermons beamed via satellite around the world. An archetypal Wal-Mart of a House of God.